A GOOD MOBILE WEB DESIGN SHOULD DELIVER PRECISELY WHAT YOUR CUSTOMERS NEED, PERIOD.
Mobile web design isn’t about meeting your customers halfway. It’s about meeting them wherever they are.
Did you know that according to Google, 59% of shoppers prefer using mobile phones when they are deciding which seller to buy from? This statistic alone reiterates why a mobile-friendly website is a must-have for any business person who wants to stay relevant and compete with the rest. Mobile web design is about getting them exactly what they need, the moment they need it. If your website is like a cappuccino, your mobile site should be like a shot of espresso. It should deliver precisely what your customer needs, and nothing more. Creating a mobile web design that packs this kind of punch – within the constraints of a mobile browser – requires a concentrated effort and careful development. The result should be a streamlined site that conveys essential information to your customer, in a format that’s easy to navigate on an iOS or Android mobile browser.
Whether it’s a web app or a native app, you should consider:
- Structured navigation that works great on mobile devices.
- Content should be arranged in a way that gives your visitors what they are looking for.
- Make sure you have a solid call to action that drive the behavior of your visitors.
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